Olivia Rubin For Dune - The Interview

I first wrote about Olivia Rubin and her collaboration with one of my favourite Shoe store's Dune.This collection is now available online and in stores.

Dune kindly gave me the opportunity to Interview Olivia Rubin. I would just like to say a big thank you to both Dune and Olivia for taking part in this interview for Behind The Shoes

What inspired and influenced this collection?

I wanted to reinvent some of my signature prints onto an array of shoes to suit all occasions. I created 3 unique colour ways to appeal to all the different type of Dune customer-still keeping the prints bold and strong so that each print really does make a statement of its own.

Do you find it easier to create designs/prints for clothes or shoes?

My primary passion is clothes so that obviously comes naturally to me but it was a great experience to adapt my prints onto shoes and accessories-I had also many great trims to play within the range-we’ve used a raffia platform and patent details to really give contrasting texture.

                                                       OR Van Gogh £65
 
                                           OR Matisse £85

Who would you most like to see in your designs?

We’ve already seen Fearne Cotton rocking the Banksy wedge which is great-she put the outfit together perfectly! I think there is a shoe for many different celebs in the range. I can see Tess Daly, Nicola Roberts, Pixie Lott in the different pieces...

How long did the design process from sketch to shoe take ?

It took a while (approx 6 months) to see the sketches made up into initial designs and then we tweaked trims and details to make them extra special! It was exciting to see the final shoes made up and we created special shoe bags and pink boxes to give the range that luxe designer feel.

Which designers and artists do you admire ?
 Modern art always inspires me-I have so many artists that give me inspiration for prints and colour ways-some of my favourites include Picasso, Riley,Dine, Calder....I also appreciate individual elements from many designers-at the moment I am really into Marni’s eclectic mix of textures and Prada’s fun prints. I also adore Givenchy’s clever prints for AW11-very early 90’s!

Will there be an AW11 collection for Dune ?
Who knows! I like to keep people guessing...

If you were a shoe, what kind of shoe would you be ?   

A colourful printed platform! I’m channelling the Warhol from my Olivia Rubin for Dune range for SS11

  

For more of Olivia you can go to her  website or follow her on twitter

What is do you think of the collection ?

My favourite shoe is the warhol platform & matching clutch !